Yummy Expo 2026 officially opened in Jakarta, bringing together food industry players, brands, creators, and communities in one collaborative platform. Held at Kota Kasablanka, the event reflects how Indonesia’s food and beverage industry is growing beyond products, focusing more on experience, innovation, and stronger connections with consumers.
The event shows how the industry is moving into a new phase where collaboration and creativity play a bigger role in shaping trends and business growth.
A Platform for Collaboration and Innovation
The opening day featured strong support from both industry leaders and government stakeholders. Speakers highlighted how collaboration across sectors can help businesses grow, improve product quality, and expand into global markets.
The event also aligns with national efforts to promote Indonesian culinary identity, including initiatives that aim to strengthen local food brands and increase their international presence.
Industry Insights and Business Strategies
One of the key discussions focused on how collaboration has become an important strategy for food businesses. Industry players shared that working together helps brands stay relevant, reach new audiences, and create fresh experiences for customers.
There was also a strong focus on building brands that can compete globally. Experts highlighted the importance of consistent quality, clear positioning, and adapting to changing consumer behaviour.
Interactive Experiences for Visitors
Yummy Expo 2026 offers more than just discussions. Visitors can take part in interactive sessions such as cooking demonstrations, tasting activities, and hands on experiences.
Highlights include cooking sessions with industry partners, coffee making workshops, and sensory activities that introduce Indonesian herbs and spices in a fun and engaging way.
Supporting Local Brands and Global Growth
The second day of the expo placed a spotlight on the rise of local culinary brands. Many businesses are now expanding beyond local markets by improving their branding, maintaining quality, and using collaboration to grow.
Speakers also highlighted the importance of a strong ecosystem where businesses can learn from each other and develop together.
Focus on Quality and Trust
Another important topic was the role of halal standards in building consumer trust. Experts shared that ensuring quality across the entire process, from ingredients to preparation, is key to maintaining consistency and confidence among customers.
This reflects how consumers today are paying more attention to both product quality and how it is produced.
Recognising Industry Achievements
As part of the event, Yummy Awards 2026 recognised brands and individuals who have contributed to innovation and growth in the industry.
Awards were given across categories such as sustainability, flavour innovation, health focused products, digital services, and culinary excellence, highlighting the wide range of progress within Indonesia’s food ecosystem.
A Growing Culinary Ecosystem
Yummy Expo 2026 shows how Indonesia’s food industry is becoming more dynamic and connected. It is not just about creating products, but also about building experiences, sharing knowledge, and working together to grow.
The event continues to serve as a space where ideas, creativity, and collaboration come together to shape the future of the industry.
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FAQs
1. What is Yummy Expo 2026?
It is a food and beverage event in Jakarta that brings together brands, creators, and industry players
2. What are the main highlights of the event?
The expo features discussions, cooking sessions, interactive activities, and industry awards.
3. Why is the event important for the industry?
It supports collaboration, innovation, and helps local brands grow and compete in larger markets.
